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Cary Heating & Air Conditioning

808 Copeland Avenue
La Crosse, WI 54603
★★★★★ 4.8 stars
46 Reviews

"Your Residential Specialist"


Emergency Service Available
Mon: 7:30am - 4:30pm
Tue: 7:30am - 4:30pm
Wed: 7:30am - 4:30pm
Thu: 7:30am - 4:30pm
Fri: 7:30am - 4:30pm
Sat: Closed - Closed
Sun: Closed - Closed
Our office is closed for Memorial Day, 4th of July, Labor Day, Thanksgiving, Christmas Day & New Years Day

Customer Care Dealer American Standard Home

About Us


Cary Heating was originally established as Cary Oil Burner Co. in 1934 by Emil Bjerstedt. Prior to Cary Oil Burner Co., Emil managed the local business as an outlet of the Cary Manufacturing Co. of Waupaca, WI for five years. Cary Oil Burner Co. specialized in oil burning equipment, in particular, coal to oil conversions. Emil, joined by his son Bruce in 1948, continued to expand the business as natural gas became more readily available. Bruce continued the business until his retirement in 1990. The business was purchased by Marv Becker and Carl Newcomb on March 1, 1990. Cary Heating operated from 20 Copeland Ave Building 5 in La Crosse until May of 1994 when it moved to 808 Copeland Ave, La Crosse, where it continues to operate today as Cary Heating & Air Conditioning Company, Inc. Marv Becker and Carl Newcomb remained sole shareholders until December 31, 2008, when Bill Becker became the third shareholder. On July 14, 2014 Carl Newcomb sold his interest, resigned his position as President, and retired on November 30th, 2018. Marv Becker retired Feb.,18, 2020 at the age of 80 but remained an Owner until March 1, 2021, at which time Bill Becker & Joan Steiger became sole shareholders. As of this writing, Cary Heating employs 2 salesmen, 10 HVAC installers/service technicians and 2 office staff. Cary Heating continues to operate today specializing in quality installations and service of High Efficient Heating & Air Conditioning Equipment-including Communicating Systems, Boiler Systems, In-floor Heating & Indoor Air Quality Systems. Proudly serving La Crosse and surrounding communities including Onalaska, Holmen, West Salem, Bangor, Sparta, Stoddard, Genoa, Westby, Viroqua, La Crescent & more!

License Number: 11944

Our Services

  • Air Conditioners
  • Air Filters
  • Ductless Air Conditioning
  • Ductless Mini Split
  • Furnaces
  • Heat Pumps
  • Indoor Air Quality
  • Radiant Floor Heat
  • Zoning
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